An aging population, a dwindling healthcare workforce, and crisis situations such as the Corona pandemic bring on immense pressure to health care organizations and systems that are already at their limits. New technologies, such as remote appointment and virtual doctor type digital health services, could be part of the solution to the resource problem, but their utilization has not yet reached its full potential. The goal of this thesis is to find reasons for low levels of utilization, and also to find ways to potentially incentivize further use. The study was conducted as quantitative research and the material was gathered by conducting a survey research using the Webropol web survey application. The target organization was an organization working with healthcare digitalization yet wished to remain anonymous. The results of the study can be seen as inconclusive because of a small sample size some issues in the analysis, but the findings show that the biggest factors in non-utilization of these services are usability factors and on the other hand utilization can be incentivized via price factors, discounts, better support for use and enabling customization of user interfaces.