Record Citations
APA CitationAaker, D. A., & Joachimsthaler, E. (2002). Brand leadership. Simon & Schuster.
Chicago Style CitationAaker, David A., and Erich Joachimsthaler. Brand Leadership. London: Simon & Schuster, 2002.
MLA CitationAaker, David A., and Erich Joachimsthaler. Brand Leadership. Simon & Schuster, 2002.
Harvard Style CitationAaker, D. A. & Joachimsthaler, E. 2002. Brand leadership. London: Simon & Schuster.
Remember to check citations for accuracy before including them in your work.