Exploring marketing research
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Exploring marketing research
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| Physical Description |
744 s |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Item Description |
Various multi-media instructional materials, including a web site, are available to supplement the text. Includes index. |
| Publisher |
Cincinnati, Ohio :
Thomson/South-Western,
2002.
|
| Classification | |
| Subjects | |
| Additional Information | William G. Zikmund |
| ISBN |
0-324-18148-5 |
| Get full text | |