Consumer behavior
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Consumer behavior
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| Physical Description |
xxi, 681 pages : col. ill. ; 27 cm |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Publisher |
Boston :
Houghton Mifflin,
cop. 2001.
|
| Classification | |
| Subjects | |
| Additional Information | Wayne D. Hoyer, Deborah J. MacInnis |
| Bibliography |
Includes bibliographical references (p. 563-641) and indexes. |
| ISBN |
0618013261 |
| Get full text | |