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Record Citations

APA Citation

Churchill, G. A., Jr, & Iacobucci, D. (2002). Marketing research: Methodological foundations (8th ed.). South-Western.

Chicago Style Citation

Churchill, Gilbert A., Jr, and Dawn Iacobucci. Marketing Research: Methodological Foundations. 8th ed. Mason, OH: South-Western, 2002.

MLA Citation

Churchill, Gilbert A., Jr, and Dawn Iacobucci. Marketing Research: Methodological Foundations. 8th ed. South-Western, 2002.

Harvard Style Citation

Churchill, G. A., Jr & Iacobucci, D. 2002. Marketing research: Methodological foundations. 8th ed. Mason, OH: South-Western.

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