Record Citations
APA CitationHooley, G. J., Nicoulaud, B., Rudd, J. M., & Lee, N. (2020). Marketing strategy and competitive positioning (Seventh edition.). Pearson.
Chicago Style CitationHooley, Graham J., Brigitte Nicoulaud, John M. Rudd, and Nick Lee. Marketing Strategy and Competitive Positioning. Seventh edition. Harlow, England: Pearson, 2020.
MLA CitationHooley, Graham J., et al. Marketing Strategy and Competitive Positioning. Seventh edition. Pearson, 2020.
Harvard Style CitationHooley, G. J., Nicoulaud, B., Rudd, J. M. & Lee, N. 2020. Marketing strategy and competitive positioning. Seventh edition. Harlow, England: Pearson.
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